Your Guide to Smarter Research Starts Here

Discover practical tips, in-depth analysis, and real-world strategies to streamline your research process and deliver exceptional user experiences.

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Improve Patient Care Outcomes with Qualitative Research

Healthcare payers can improve their care outcomes through scalable, agile qualitative research. Find out more.

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For Product & Research Teams

Rapid Prototyping: Empowering User-Centric Design in UX

Discover the power of rapid prototyping in UX design. Validate ideas, gather feedback, and drive user-centric products efficiently. Learn more!

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For Product & Research Teams

The Role of Product Redesign in Boosting User Experience

Product redesign can elevate your brand and improve user satisfaction. Here's why you should consider it strongly.

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For Marketing & Research Teams

Marketing Personalization For Marketers and Advertisers

Marketing personalization is a data-driven strategy for connecting with customers by delivering relevant messages and offers.

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For Product & Research Teams

Mastering the Art of Live Testing

Live testing enables you to collect real-time and actionable feedback from your users and identity the gaps and issues. Learn how you can conduct effective Live Test, with this article!

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Market Research

Exploring Brainwave Mapping and its Alternatives: A Simple Guide

Discover Brainwave Mapping & Alternatives: Understand brain activity through EEG and explore eye-tracking, facial coding, & voice AI.

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For Product & Research Teams

Atomic Research: A New Approach to UX Research Data Management

Atomic research is a new and powerful way to organize, analyze user research data. Learn how to conduct successful UX research by breaking down research data into smaller parts and using pinpointed insights.

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For Marketing & Research Teams

13 Tips to Avoid Survey Fatigue in Your Respondents

Survey fatigue can severely affect the quality of your responses. Read on for some tips to avoid it when you conduct a survey!

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For Product & Research Teams

How To Create An Effective UX Road Map

UX roadmaps ensure you can sail the high and low tides of your UX testing journey with ease. Learn how to create an actionable UX roadmap, with this article!

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For Marketing & Research Teams

Predict and Prevent Customer Attrition

Organizations must invest in consumer feedback collection and analysis to promptly predict and prevent customer attrition/churn.

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For Marketing & Research Teams

From Bland to Brilliant - Supercharge Your Content with Audience Insights.

To give the audience what they’re looking for, media and broadcasting companies must invest in collecting and analysing audience insights

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For Product & Research Teams

Guerrilla Usability Testing | The Ultimate Guide

Guerrilla testing helps gather actionable insights about your UX on a shoe-string budget. Learn how you can leverage the potential of guerrilla usability testing with this article!

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For Product & Research Teams

Website Competitive Analysis: What You Need to Know

Competitor analysis is an essential part of website design. By understanding your competitors, you can identify areas where your website can be improved. Here's how.

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For Product & Research Teams

UX Journey Maps 101

UX journey maps as a tool in optimizing digital and non-digital journeys and their importance in the broader UX landscape will be explored in this article.

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For Marketing & Research Teams

Optimizing Patient Experience and Patient-centric Care through NPS

With actionable insights from NPS feedback, payers can promise patient-centric care and better patient experience.

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For Marketing & Research Teams

What is Tree Testing? | A Detailed Overview

Tree testing is a great way to refine your information architecture and create a seamless and user-friendly site or app. Learn how to create effective tree tests with this article!

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For Marketing & Research Teams

A Beginner's Guide to Conducting a Simulated Test Market

Conducting a simulated test market can help you optimize your product or marketing strategies before launch, increasing your chances of success. Here's how you can do it.

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For Marketing & Research Teams

Package Designs to Sell Your Retail Products like Hot Cakes

We judge products by their cover if not books. Get insights into what a good package design is and how to craft package designs that amplify purchase intent.

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For Marketing & Research Teams

Dynamic Audience Segmentation for Hyper-Targeted Marketing

Audience segmentation must evolve to cater to the complexities of modern consumer behavior and the availability of advanced data analytics.

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For Marketing & Research Teams

Podcast Series 1: Transform Your Brand: Insights for Success | Multi-Touch Attribution, Predictive Analytics & more!

Welcome to an enlightening podcast interview where we delve into the transformative power of brands and their impact on individuals and society.

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For Marketing & Research Teams

11 Proven Ways To Increase Survey Response Rates

Response rates are an important metric to evaluate the efficacy of your survey and gather valuable insights. Learn how you can give your response rates a boost with this article!

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For Marketing & Research Teams

A Comprehensive Guide to Secondary Market Research

Secondary market research is a valuable tool to drive your company's success. Let's explore everything you need to know about it.

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For Product & Research Teams

Maximising Returns: The ROI of UX

Learn about the impact UX research creates on businesses and navigate the different factors influencing its calculation.

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For Marketing & Research Teams

Crack the Code of Data Collection: Mastering Mobile Surveys for Game-changing Insights!

Mobile surveys are a game-changer in the research landscape. Learn all about their numerous benefits and how you can master the art of mobile surveys with this article!

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For Marketing & Research Teams

Tips to Make Your Survey Design More Impactful

Creating an effective survey can get you pinpointed and insightful responses from your users. Here's all you need to know about creating a great survey design.

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For Product & Research Teams

The Essential Guide to Building a Website Prototype

Testing your website prototype can help uncover any design or usability issues early on. Here's all you need to know about it.

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For Marketing & Research Teams

Build Efficient Customer Satisfaction Surveys Online on Consumer Research Platforms

Discover how innovative CSAT survey methods empower businesses to obtain rich insights, cater to diverse consumer preferences, and deliver exceptional customer experiences in the modern era.

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For Marketing & Research Teams

Building Brands that Transform People and the World: Insights from Emanuel Probst

In a recent episode of the Revi Labs Podcast, Stefka Mihaylova interviewed Emanuel Probst, a global lead brand strategist and bestselling author, about the art and science of brand transformation.

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For Marketing & Research Teams

The Power of In-Home Product Testing: Unleashing the Voice of the Consumer

In-home product testing is a great to gather reliable and direct feedback from consumers. Learn how to conduct successful IHUTs with this article!

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For Marketing & Research Teams

Mastering the Art of Competitor Benchmarking In Consumer Research

Competitor benchmarking is a must to ensure your own brand's success. Here's why it could be the key to improving your business.

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